Blog
Insights for creators and brands
Tips, guides, and industry news to help you build better partnerships.
Industry5 min read
The Future of Creator Partnerships: Why Traditional Deals Are Dying
Spreadsheets, email threads, and manual invoicing are killing creator-brand relationships. Here's what's replacing them.
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For Creators8 min read
How to Price Your UGC: A Creator's Guide
Stop undercharging. Learn how top creators set their rates and negotiate better deals with brands.
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For Creators6 min read
5 Red Flags in Creator Contracts (And How to Avoid Them)
Before you sign that brand deal, watch out for these common contract pitfalls that could cost you.
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Company4 min read
Why We're Building Superdeal
The creator economy is broken. Here's our vision for fixing it — starting with how deals get done.
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For Brands10 min read
Brand Guide: Running Your First UGC Campaign
Everything you need to know about launching a successful UGC campaign, from finding creators to measuring ROI.
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Industry7 min read
The Rise of Micro-Creators: Why Smaller is Better
Brands are shifting budgets from mega-influencers to micro-creators. Here's why — and how to capitalize.
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